The platform is rolling out a new feature that permits them to lessen the amount of AI-made videos appearing in their streams. This initiative comes as the service disclosed that it now features more than 1 thousand million AI videos.
Testing and Rollout
The update is in a pilot phase over the following weeks before a global rollout. This advancement aligns with a surge in AI-generated material, fueled by recent AI video creators.
AI Proliferation Online
It has been noted that approximately a tenth of the fastest-growing channels on a popular video site exclusively feature AI-generated videos. A considerable share of this output is considered “AI slop”, a phrase for poor-quality, factory-style content that is often absurd or surreal.
“We know from our community that a lot of users like content made with AI tools, ranging from digital art to informative clips, and we want to offer the community the ability to adjust the amount of that, depending on their own choices,” said a company executive.
AI on the Platform
The platform announced that there are currently over a billion videos on its app identified as AI-generated. Overall, more than 100 mn pieces of content are added to the app daily, making AI content a relatively small portion of its complete catalog.
How to Adjust Settings
Viewers will be in a position to reduce or increase the amount of AI-generated videos they view by using the content preference setting in the platform and selecting “AI-generated content”. Other topics that are already be adjusted under the filter encompass current affairs, clothing, aesthetics, and dance.
Platform Guidelines
Its policies oblige users to tag lifelike AI-made content, and it prohibits malicious deepfakes of celebrities or emergencies. Any realistic artificial content that is without a tag can be deleted under its terms of service.
In addition, the service will henceforth attach an AI-generated watermark to content made using its own AI tools, or identified by an cross-platform project for recognizing content made by AI. This action is aimed to stop users from trying to evade the labeling process.
AI Literacy Programs
The platform is furthermore introducing a $2m educational fund for professionals and organizations to produce educational content about ethical AI use. This project will assist charitable organizations specializing in educating computer science.
Platform Protection
The platform has supported its safety measures, following debate over plans to cut jobs for hundreds of review team members in the UK. TikTok is set to eliminate a significant number of roles in its user protection team in its British office, with labor groups and internet security professionals voicing alarm that staff are being displaced by AI moderation.
A senior executive stated that people-led review would continue to be important, but artificial intelligence can safeguard staff by filtering out the most graphic content ahead of it is viewed by people. TikTok stated a 76% decrease in disturbing and violent content handled by content reviewers over the previous year due to intervention by its AI tools.
We believe it is crucial to combine humans and technology to maintain a secure environment,” the executive stated. “We’ll have people as involved in the system, but we further consider it’s highly necessary to minimize viewing of unsafe media as swiftly, which is where a significant AI assistance is making a difference operate efficiently.”
